Thorelli, Hans B.

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THORELLI, Hans B.

THORELLI, Hans B. American, b. 1921. Genres: Administration/ Management, Business/Trade/Industry. Career: E. W. Kelley Professor of Business Administration, Indiana University, Bloomington, since 1972 (Professor 1964-72; Chairman, Marketing Dept, 1966-69). Member Advisory Board, Industrial Marketing Mgmt., Journal of International Business, and Journal of Consumer Policy. Staff member, Corporate Marketing Services, General Electric, NYC, 1956-59; Professor, Graduate School of Business, University of Chicago, 1959-64; Professor, Intl Mgmt. Development Institute, Lausanne University, Switzerland, 1964-65; Visiting Professor, London Graduate School of Business, 1969-70. Publications: The Federal Antitrust Policy: Origination of an American Tradition, 1954; (co-author) The International Operations Simulation: With Comments on Design and Use of Management Games, 1964; (ed. and co-author) International Marketing Strategy, 1973, 3rd ed. 1990; (co-author) Consumer Information Handbook: Europe and North America, 1974; (co-author) The Information Seekers: An International Study of Consumer Information and Advertising Image, 1975; (co-author) Consumer Information Systems and Consumer Policy, 1977; (ed. and co-author) Strategy … Structure = Performance, 1977; (co-author) Consumer Emancipation and Economic Development: The Case of Thailand, 1982; (co-author) International Operations Simulation Mark 2000: Compendium, 1993; (co-author) International Operations Simulation Mark 2000: Executive Guide, 1993; (ed. and co-author) Integral Strategy, 2 vols., 1995. Address: School of Business, Indiana University, Bloomington, IN 47405, U.S.A.

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