CASSON, Mark (Christopher)

CASSON, Mark (Christopher). British, b. 1945. Genres: Economics, Business/Trade/Industry. Career: University of Reading, England, lecturer, 1969-76, reader, 1976-81, professor of economics, 1981-, head of department, 1987-94. Royal Society of Arts, fellow. Publications: Introduction to Mathematical Economics, 1973; (with P.J. Buckley) The Future of the Multinational Enterprise, 1976; Alternatives to the Multinational Enterprise, 1979; Youth Unemployment, 1979; Unemployment: A Disequilibrium Approach, 1981; The Entrepreneur, 1982; Economics of Unemployment, 1983; Unemployment Theory before Keynes, 1983; (with P.J. Buckley) The Economic Theory of the Multinational Enterprise, 1985; (co-author) Multinationals and World Trade, 1986; The Firm and the Market, 1987; Enterprise and Competitiveness, 1990; The Economics of Business Culture, 1991; Entrepreneurship and Business Culture, 1995; Organization of International Business, 1995; Information and Organization, 1997; Economics of International Business, 2000; Enterprise and Leadership, 2000. EDITOR: The Growth of International Business, 1983; Entrepreneurship, 1990; Multinational Corporations, 1990; Global Research Strategy and International Competitiveness, 1991; International Business and Global Integration, 1992; (with P.J. Buckley) Multinational Enterprises in the World Economy: Essays in Honour of John Dunning, 1992; (with J. Creedy) Industrial Concentration and Economic Inequality: Essays in Honour of Peter Hart, 1993; (with A.C. Godley) Cultural Factors in Economic Growth, 2000. Contributor to journals in economics, business history, transport studies, political science, and social psychology. Address: Dept of Economics, Box 218, University of Reading, Reading RG6 2AA, England. Online address: m.c.casson@reading.ac.uk