Griffin, Jill

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GRIFFIN, Jill

GRIFFIN, Jill. American, b. 1955. Genres: Business/Trade/Industry. Career: AmeriSuite Hotels, Austin, TX, director of marketing and sales, 1985-87; R.J.R. Nabisco, brand manager, 1979-85; University of Texas, Austin, member of marketing faculty, 1988-90; Griffin Group, president, 1987-. Publications: NONFICTION: Power Packed Promotion, 1990; Selling the Sizzle, 1993; Customer Loyalty: How to Earn It, How to Keep It, 1995, 2nd ed., 2002; Customer Winback: How to Recapture Lost Customers & Keep Them Loyal, 2001. Address: 2729 Exposition Blvd, Austin, TX 78703, U.S.A.

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