Remington Arms Company, Inc.

views updated May 29 2018

Remington Arms Company, Inc.

870 Remington Drive
P.O. Box 700
Madison, North Carolina 27025-0700
U.S.A.
Telephone: (336) 548-8700
Fax: (336) 548-8629
Web site: http://www.remington.com

Wholly Owned Subsidiary of Clayton, Dubilier & Rice, Inc.
Incorporated: 1816
Employees: 2,500
Sales: $381.2 million (1997)
NAIC: 332994 Small Arms Manufacturing; 332992 Small Arms Ammunition Manufacturing; 339920 Sporting and Athletic Goods Manufacturing; 314991 Rope, Cordage, and Twine Mills

Remington Arms Company, Inc. is one of the oldest manufacturers of firearms in the United States and the largest U.S. producer of rifles. The company also sells the Stren brand of fishing line and other fishing products. A worldwide supplier of small arms, Remington holds a special place in American popular culture, its name having grown synonymous with the taming of the American West in the 19th century. In addition, the company is known for its long history of innovation, and counts the famous breach-loading rifle among its many advancements in technology.

Early 19th-Century Beginnings

Eliphalet Remington, Jr., the progenitor of Remington Arms, was born in 1793 to Eliphalet and Elizabeth Remington. The family moved westfrom Connecticut to New Yorkin 1800 to find land and start a farm. They settled in what is now Ilion, New York. In addition to the farm, Eliphalet set up a forge and blacksmith shop to help him build his farm equipment. Eliphalet, Jr., was drawn to the shop early, and displayed a canny Yankee ingenuity. For example, when the Remington family wanted some silver spoons for Eliphalet, Jr.s sister, Mary, they sent the young Eliphalet to a silversmith with pieces of rough silver. After watching the silversmith for a day, Eliphalet, Jr., returned with the silver pieces. He then proceeded to make the spoons himself, to everyones satisfaction, in the familys blacksmith shop.

Remington acted similarly when he decided to make his own hunting rifle. Unable to afford the purchase price of a new rifle, he fashioned his own from scrap iron. Locals were so impressed with Remingtons homemade firearm that they began paying him to make rifles for them. Within a few years Remingtons skills were recognized throughout the region and he was deluged with orders for custom-made firearms. Throughout the 1820s Eliphalet, Jr., and his father shipped rifles to customers throughout New England by way of the Erie Canal. In 1828 he expanded the business by purchasing 100 acres of land closer to the canal. With financial backing from friends, he set up a new forge and blacksmith shop. Unfortunately, Eliphalet, Sr., was accidentally killed while transporting equipment to the new location.

Remingtons operation continued to blossom during the 1830s as his guns became known for their high-quality craftsmanship. The company received a major boost in 1845 when it landed its first government contract. Also in 1845, Remington crafted the first gun barrel in America to be fashioned from solid steel. Remingtons steel rifles quickly garnered a reputation for precision. Orders poured in. Beginning in the 1850s, Remington started designing and manufacturing revolvers. For several years the company sold its popular Beal revolver. It followed that model with the Rider revolver, one of the first self-cocking revolvers. In 1856 Eliphalet and his three sons officially joined forces to form E. Remington and Sons.

Explosive Growth, Diversification, Then Bankruptcy in Later 19th Century

Not surprisingly, E. Remington and Sons experienced explosive growth during the Civil War and contributed to the Union victory. Even before the war started the Remington armory was churning out rifles by the thousands for various government contracts. After the war began, though, production boomed. The company filled one order, for example, for 40,000 rifles priced at $16 each. To keep up with skyrocketing demand, the company built a temporary production facility to make army revolvers and installed a steam generation system to produce power. At times, every man and boy in the town of Ilion worked day and night for periods of weeks to meet contract deadlines. Remington produced nearly $3 million worth of rifles during the war. Importantly, Remington developed its famous breach-loading gun at this time to replace the conventional muzzle-loading rifle.

The demands of wartime production proved to be too much for the 68-year-old Remington. He died during the first few months of the conflict, leaving his three sons to fill his shoes. Philo, the oldest of the three and the best craftsman, became president of the company. Younger brother Samuel, who was known as a savvy businessman, became responsible for finding new contracts. He is credited with extending Remingtons reach overseas. In fact, Samuel eventually made his home in Paris and London, and later assumed the title of president of the company in order to enhance his prestige (and ability to get new business) in Europe. Eliphalet, the youngest, was placed in charge of the office and day-to-day operating activities.

Business dropped after the war, but orders surged within a few years as a result of Remingtons increasingly popular breach-loading rifles. Besides new orders by the U.S. Army, Remington shipped hundreds of thousands of rifles overseas to countries such as Sweden, France, Egypt, Spain, and Denmark. Samuel eventually secured more than $11 million in contracts with the French government alone, largely as a result of that countrys war with Germany. By the 1870s Remingtons gun production capacity had surpassed that of the entire nation of England. It employed 1,850 people and, at times, churned out an average of 1,400 rifles and 200 revolvers daily.

International orders slowed during the late 1800s. To keep its workers busy, Remington diversified into a number of unique industries where its penchant for innovation was rewarded. For example, it contracted to build the first 100 Baxter steam cars (streetcars capable of producing 25 horsepower and traveling at speeds of more than 15 miles per hour). Remington was later the first company to manufacture a Baxter steam canal boat. Similarly, the Remington armory manufactured the first 100 velocipedes (vehicles that sported two wooden wheels with attached crank pedals) made in the United States, thus giving birth to the domestic bicycle industry. Remington even shipped a special tandem, or two-seater, model. Other innovations manufactured by Remington beginning in the late 1880s included specialized sewing machines and devices, the typewriter, electric lighting systems, pill- and tablet-making equipment, gasoline-powered engines, deep-well pumps, lathes, burglar alarms, and cigar-making machines.

After development by the armory, most of Remingtons inventions were contracted out for manufacture or set up as separate operating companies under the constantly unfolding Remington corporate umbrella. Soon, Remington became known as a haven for inventors. At times during the 1870s and 1880s, Remington secured an average of four new patents each week. Inventors were welcomed into Philo Remingtons home, where they would present their ideas. If Philo approved, Remingtons armory would assist in patenting and producing the device. Meanwhile, the company continued to innovate in the firearms industry. It introduced the James P. Lee military rifle, for example, a type of boltaction gun that was followed by more advanced Remington models. Remington also developed a rapid-fire naval gun, one of the earliest precursors to the modern machine gun, and a popular double-barreled shotgun. Among other unique novelties was Remingtons gun cane, a gun that looked like a walking stick, and a portable gun designed to project 200 yards of lifeline to the upper floors of burning buildings.

By the mid-1880s Remington had established itself as a pillar of American ingenuity. Unfortunately, the Remington brothers (Samuel had died in 1882) strategy of diversification had failed to bear fruit and the company was financially troubled. Problems were exacerbated by untimely setbacks, such as the infamous Chicago fire of 1874, which destroyed Remingtons sewing machine company. Remington went bankrupt in 1886 and was bought out in 1888 by a partnership led by private investor Marcellus Hartley, who was also a Remington salesman. The town of Ilion was stunned as the Remington family endured its darkest hour. Philo died in 1889, but Eliphalet III lived until 1924. Although he was removed from the companys operations, Eliphalet lived to see the resurgence of E. Remington and Sons as the Remington Arms Company. As the companys performance continued to wane during the 1890s, the new owners shed Remingtons non-performing operations, including its long-running farm implements business. Nevertheless, Remingtons legacy of innovation continued. It was particularly recognized for its inventions related to the bicycle and the typewriter.

Although Remington experienced financial problems, the company never lost its reputation as the inventor and producer of some of the finest firearms in the world. While Remington became a major player in the northeastern U.S. industrial community, its firearms helped to tame the American West. In fact, many of Remingtons rifles and revolvers achieved legendary status. Wild Bill Hickok, for example, was known for carrying a Remington double-barreled Derringer pistol in his vest pocket. Likewise, infamous bank robber Frank James and renowned riverboat gambler Bat Masterson both publicly endorsed Remington firearms in newspaper advertisements. Remingtons role in the settling of the country would be recounted endlessly in the Hollywood westerns of the 20th century.

Company Perspectives:

Remington Arms Company, Inc. Charter: We are a customer-driven consumer products company focused on becoming a global leader in outdoor recreational products. Our guiding principles are: quality, integrity, innovation, teamwork, respect for the individual, safe working environment. We will direct our resources to building and leveraging our distinctive capabilities in the areas of manufacturing, consumer marketing, and customer service. We will support these efforts with responsive financial controls, integrated technology, and proactive regulatory involvement.

Becoming Affiliate of Du Pont in First Half of 20th Century

Remingtons fortunes began to improve following a government order in 1898 for 100,000 guns during the SpanishAmerican War. As its firearms business healed, the company bailed out of less successful endeavors, including its large bicycle operation. It kept its typewriter division, the Remington Standard Typewriter Company (renamed Remington Typewriter Company in 1903); in 1927 it folded that company into an affiliated office equipment company called Remington Rand, Inc. Sales were again buoyed with the onset of World War I, first by orders from English and French governments and later by the United States when it finally entered the conflict. During World War I Remington spent about $1 million on new land, buildings, and equipment necessary to meet ballooning demand. After the United States entered the war in 1917, Remingtons workforce swelled from about 900 to more than 11,000. That figure eventually climbed as high as 15,000, many of whom were women. Daily output reached a record 3,000 rifles daily.

Remington was better prepared to deal with the postwar sales slide following World War I than it had been after previous conflicts. Specifically, Remington introduced its first cash register in 1918. Sales of the patented device were swift during most of the 1920s. But even that business slumped following the Great Depression. Remington sold the operation to National Cash Register Company in 1931 in an effort to buoy lagging gun sales. By the early 1930s Remington employed only 300 workers at its core Ilion plant. In need of a facelift, Remington sold a 60 percent interest to E.I. du Pont de Nemours & Company in 1933. Under Du Ponts direction, Remington tore down several unneeded buildings and refurbished some of its aging facilities. By the late 1930s Remington was well-positioned for the impending World War II production boom.

Du Ponts interest in Remington was both well-timed and appropriate. Founded in 1802, the company had started as a manufacturer of gunpowder and explosives. By the early 1900s Du Pont controlled the lions share of the U.S. gunpowder market. Because Remington had augmented its firearms operations with extensive munitions manufacturing, the companies complemented one another. The partnership was particularly beneficial during World War II, when demand for both gunpowder and firearms soared. Remington again shifted into overdrive during that war, hiring more than 9,000 workers to produce its renowned Springfield rifle. The U.S. government accepted delivery from Remington of more than one million rifles during the early 1940s. Remingtons factories ran 24 hours each day, seven days per week. The company celebrated the sale of its two-millionth rifle in 1942.

Following the war, Remington again focused on developing and producing firearms for sport. Its payroll was quickly reduced to about 1,500 workers and business was expectedly sluggish. To boost sales from its core firearms and munitions segments, Remington diversified into new arenas. Notable was its entrance into the industrial tool field. Remington developed and began manufacturing a Cartridge-powered Stud Driver, a device that fired stud fasteners into various structural materials. The model 450, as it was labeled, used cartridges similar to bullet cartridges. The product enjoyed success during the massive postwar housing and construction boom. Remington sold its power tool business to DESA Industries, Inc. in 1969.

Remington continued to glean profits from military contracts and to sell its sporting rifles and shotguns during the mid-1900s. In addition, it branched out into a number of new markets. It continued to produce sewing machines and office equipment through its affiliation with Remington-Rand, for example, although that unit was eventually sold. Remington began producing goods ranging from hunting knives and mens accessories (such as Remington shavers) to household utensils and tools. As its offerings and sales expanded, Remingtons manufacturing infrastructure extended throughout the United States, with both corporate and government-owned plants spreading to Delaware, Connecticut, Arkansas, Ohio, and Oklahoma, among other places.

Wholly Owned by Du Pont: 1980-93

By 1980, Remington was generating approximately $300 million in sales, most of which was attributable to its firearms and munitions divisions. When Du Pont completed its purchase of Remington Arms in 1980 as part of its strategy to diversify out of its core chemical business, which was suffering from a savage petrochemical industry downturn, however, the investment proved a big disappointment. Remington experienced major setbacks during the early and mid-1980s, especially in the face of strong foreign competition. Low-cost gunmakers, particularly in emerging Asian economies, inundated U.S. markets with inexpensive firearms. At the same time, Remingtons strongest demographic market segment, midwestern farmers, fell on hard times.

Key Dates:

1816:
Eliphalet Remington, Jr., makes his first hunting rifle.
1856:
Remington and his three sons form E. Remington and Sons.
1886:
Company goes bankrupt.
1888:
A partnership led by investor Marcellus Hartley buys out the company and reorganizes it as Remington Arms Company.
1920:
Company is incorporated as Remington Arms Company, Inc.
1933:
E.I. du Pont de Nemours & Company acquires a 60 percent stake in Remington.
1942:
Company sells its two-millionth rifle.
1969:
Power tool business is sold to DESA Industries, Inc.
1986:
Remington completes a move of its headquarters from Bridgeport, Connecticut, to Wilmington, Delaware.
1992:
Company assumes control of the Stren fishing product line from Du Pont.
1993:
Du Pont sells Remington to Clayton, Dubilier & Rice, Inc., a private investment group.
1996:
Remington moves its headquarters to Madison, North Carolina.

By 1986, Remingtons annual revenues had plummeted to a discouraging $200 million. Distressed by the failure of the division, Du Pont initiated a reorganization at Remington that was designed to streamline operations, improve research and development, and ultimately improve profitability. Du Pont closed some of Remingtons facilities, among other cost-cutting measures, and made plans to broaden Remingtons product line. Items introduced during 1986 included a line of hunting apparel and high-tech deer rifles made with kevlar (a lightweight synthetic material five times stronger than steel). Providing the foundation for those innovations were proven Du Pont performers, including: the Model 700 line of hunting rifles; the XP-100 pistols, which were considered among the most accurate in the world; and popular shotgun models 11-87, 1100, and 870. In 1992 Remington further broadened its product line when Du Pont placed its Stren brand of fishing line and other fishing products within Remingtons purview.

During the late 1980s and early 1990s, Remingtons financial performance improved significantly, largely as a result of successful product line extensions and new introductions. By 1992, in fact, Remington had nearly doubled its sales over 1986 levels to about $400 million annually. In 1993, Du Pont announced that it had reached an agreement to sell Remington to leveraged-buyout specialist Clayton, Dubilier & Rice, Inc., a private investment group.

The Clayton, Dubilier & Rice Era, 1993 into the 21st Century

Remington enthusiasts were fearful that the companys legacy of quality and innovation might be trammeled by the private investment group. Those concerns were allayed shortly after the new owner announced its long-term plans for Remington. For example, under the direction of Remingtons new chief executive, Tommy Millner, Remington announced plans to open a new $5 million research and development center in Elizabethtown, Kentucky. Opened in 1996, it was initially staffed with about 60 employees. Remington also announced its intent to consolidate operations, lower operating costs, and to more actively support legislation related to gun-owners and hunters rights. Regarding the latter, Remington joined the American Shooting Sports Council and the Remington Arms Political Action Committee, which were engaged in legal battles with increasing numbers of municipalities, who were suing gunmakers over alleged negligence in the manufacturing, marketing, and distribution of guns. These suits were somewhat similar to the largely successful suits brought against the tobacco industry starting in the mid-1990s. To show its concern about issues of gun safety, Remington spent $1 million on safety-related advertisements and on producing a safety video to be included with most of the companys new firearms. Also, the Remington Shooting School opened in 1995, near the companys plant in Ilion. Under its new ownership, Remington also bolstered its marketing efforts by becoming a major sponsor of NASCAR Winston Cup auto racing.

Other developments in the mid-1990s included Millners decision to move the companys headquarters to a more rural setting, in keeping with where the bulk of its customers lived. In 1996, therefore, Remington relocated to Madison, North Carolina, a small town about 25 miles north of Greensboro. Further expansion came in 1997 when the company opened a new firearms plant near Mayfield, Kentucky, its first such new plant since 1828.

Remingtons financial position was rather precarious in the late 1990s as the company was carrying a fairly heavy load of debt and had to contend with the stagnant sales that were vexing the entire gun industry. The sales slump had a number of causes, including an aging population of gunowners, which was also declining in numbers, and less interest in hunting (coupled with the diminishment of huntable land due to urban sprawl). The potential for additional federal gun-control legislation and the lawsuits filed against the gun industry placed further clouds over the companys future.

It was against this backdrop that Clayton, Dubilier & Rice began exploring in early 1998 the possible sale of Remington or a public offering of its stock. By mid-2001, however, no deal had been completed to either sell the company or take it public. In the meantime, the gun industry made a bit of a comeback in 1999 when demand for guns surged for the first time in several years, enabling gunmakers to increase their revenues through price increasesRemington boosting its prices from 2.5 to 5.5 percent. The increased demand appeared to stem from a combination of anxiety over potential chaos resulting from the Y2K computer bug and concerns that buying guns might be made more difficult in the future in the wake of the municipal lawsuits and the shooting massacre at a high school in Littleton, Colorado. Of course, the Y2K bug resulted in little chaos, and George W. Bushs ascension to the presidency in 2001 dampened fears about increased federal gun control. It also appeared that the lawsuits might be losing steam as some early court rulings went in favor of the gunmakers.

Principal Competitors

Sturm, Ruger & Company, Inc.; Fabbrica d Armi Pietro Beretta S.p.A.; Colts Manufacturing Company, Inc.; Smith & Wesson Corporation; Glock GmbH; SIG Arms Sauer GmbH.

Further Reading

Berger, Loren, Remington Faces a Misfiring Squad, Business Week, May 23, 1994, p. 90.

James, Frank W., Remington Answers Shooters Needs, Shooting Industry, October 1991, p. 18.

Kerfoot, Kevin, The Remington Arms Co. Building New Facility, Kentucky Manufacturer, June 1996.

Marcot, Roy, Remington: Americas Oldest Gunmaker, Stevens Point, Wis.: Primedia Special Interest Publications, 1998.

McKee, Kelly, Firearms Maker Heads for the Country, Greensboro (N.C.) News & Record, January 17, 1999, p. R3.

Schulz, Warren E., Ilion The Town Remington Made, Hicksville, N.Y.: Exposition Press, 1977.

Shaw, Donna, Legendary Remington Gunmaker Sold to Manhattan Investment Firm, Knight-Ridder/Tribune Business News, October 21, 1993, p. 102.

Slutsker, Gary, The Name Game, Forbes, December 15, 1986, p. 187.

Stankevich, Debby Garbato, Taking Aim, Discount Merchandiser, July 1998, pp. 4145.

Sundra, Jon R., Following a Year Under New Ownership, Remington Proves to Be in Good Hands, Shooting Industry, January 1995, p. 20.

, Looking for Hard Facts in the Soft Firearms Market, Shooting Industry, February 1998, pp. 18+ .

Taylor, John M., Remingtons New Era, American Hunter, January 1994, p. 12.

, Remington Posts Profits, Still on the Selling Block, Shooting Industry, August 1998, p. 62.

, Remington Sets the Pace, Shooting Industry, March 1996, pp. 90+ .

Weidner, David, Remington Arms Is Moving to North Carolina, Winston-Salem Journal, September 22, 1995, p. 7.

Dave Mote
update: David E. Salamie

Remington Arms Company, Inc.

views updated May 17 2018

Remington Arms Company, Inc.

1007 Market Street
Wilmington, Delaware 19898
U.S.A.
(302) 7741000
Fax: (302) 7745776

Wholly Owned Subsidiary of Clayton, Dubilier & Rice
Incorporated:
1816
Employees: 2,300
Sales: $400 million
SICs: 3399 Primary Metal Products; 3484 Small Arms; 2329 Mens/Boys Clothing

Remington Arms Co. Inc. is one of the oldest manufacturers of firearms in the United States and the largest U.S. producer of rifles. A worldwide supplier of small arms, Remington holds a special place in American popular culture, its name having grown synonymous with the taming of the American west in the 19th century. In addition, the company is known for its long history of innovation, and counts the famous breachloading rifle among its many advancements in technology.

Eliphalet Remington, Jr., the progenitor of Remington Arms, was born in 1793 to Eliphalet and Elizabeth Remington. The family moved westfrom Connecticut to New Yorkin 1800 to find land and start a farm. They settled in what is now Ilion, New York. In addition to the farm, Eliphalet set up a forge and blacksmith shop to help him build his farm equipment. Eliphalet Jr. was drawn to the shop early, and displayed a canny Yankee ingenuity. For example, when the Remington family wanted some silver spoons for Eliphalet Jr.s sister, Mary, they sent the young Eliphalet to a silversmith with pieces of rough silver. After watching the silversmith for a day, Eliphalet Jr. returned with the silver pieces. He then proceeded to make the spoons himself, to everyones satisfaction, in the familys blacksmith shop.

Remington acted similarly when he decided to make his own hunting rifle. Unable to afford the purchase price of a new rifle, he fashioned his own from scrap iron. Locals were so impressed with Remingtons homemade firearm that they began paying him to make rifles for them. Within a few years Remingtons skills were recognized throughout the region and he was deluged with orders for custommade firearms. Throughout the 1820s Eliphalet Jr. and his father shipped rifles to customers throughout New England by way of the Erie Canal. In 1828 he expanded the business by purchasing 100 acres of land closer to the canal. With financial backing from friends, he set up a new forge and blacksmith shop. Unfortunately, Eliphalet Sr. was accidentally killed while transporting equipment to the new location.

Remingtons operation continued to blossom during the 1830s as his guns became known for their highquality craftsmanship. The company received a major boost in 1845 when it landed its first government contract. Also in 1845, Remington crafted the first gun barrel in America to be fashioned from solid steel. Remingtons steel rifles quickly garnered a reputation for precision. Orders poured in. Beginning in the 1850s, Remington started designing and manufacturing revolvers. For several years the company sold its popular Beal revolver. It followed that model with the Rider revolver, one of the first selfcocking revolvers. In 1856 Eliphalet and his three sons officially joined forces to form E. Remington and Sons.

Not surprisingly, E. Remington and Sons experienced explosive growth during the Civil War and contributed to the Union victory. Even before the war started the Remington armory was churning out rifles by the thousands for various government contracts. After the War began, though, production boomed. The company filled one order, for example, for 40,000 rifles priced at $16 each. To keep up with skyrocketing demand, the company built a temporary production facility to make army revolvers and installed a steam generation system to produce power. At times, every man and boy in the town of Ilion worked day and night for periods of weeks to meet contract deadlines. Remington produced nearly $3 million worth of rifles during the war. Importantly, Remington developed its famous breachloading gun at this time to replace the conventional muzzleloading rifle.

The demands of wartime production proved to be too much for the 68yearold Remington. He died during the first few months of the conflict, leaving his three sons to fill his shoes. Philo, the oldest of the three and the best craftsmen, became president of the company. Younger brother Samuel, who was known as a savvy business man, became responsible for finding new contracts. He is credited with extending Remingtons reach overseas. In fact, Samuel eventually made his home in Paris and London, and later assumed the title of president of the company in order to enhance his prestige (and ability to get new business) in Europe. Eliphalet, the youngest, was placed in charge of the office and daytoday operating activities.

Business dropped after the War, but orders surged within a few years as a result of Remingtons increasingly popular breachloading rifles. Besides new orders by the U.S. Army, Remington shipped hundreds of thousands of rifles overseas to countries such as Sweden, France, Egypt, Spain, and Denmark. Samuel eventually secured more than $11 million in contracts with the French government alone, largely as a result of that countrys war with Germany. By the 1870s Remingtons gun production capacity had surpassed that of the entire nation of England. It employed 1,850 people and, at times, churned out an average of 1,400 rifles and 200 revolvers daily.

International orders slowed during the late 1800s. To keep its workers busy, Remington diversified into a number of unique industries where its penchant for innovation was rewarded. For example, it contracted to build the first 100 Baxter steam cars (streetcars capable of producing 25 horsepower and traveling at speeds of more than 15 miles per hour). Remington was later the first company to manufacture a Baxter steam canal boat. Similarly, the Remington armory manufactured the first 100 velocipedes (vehicles that sported two wooden wheels with attached crank pedals) made in the United States, thus giving birth to the domestic bicycle industry. Remington even shipped a special tandem, or twoseater, model. Other innovations manufactured by Remington beginning in the late 1880s included specialized sewing machines and devices, the typewriter, electric lighting systems, pill and tabletmaking equipment, gasolinepowered engines, deepwell pumps, lathes, burglar alarms, and cigarmaking machines.

After development by the armory, most of Remingtons inventions were contracted out for manufacture or set up as separate operating companies under the constantly unfolding Remington corporate umbrella. Soon, Remington became known as a haven for inventors. At times during the 1870s and 1880s, Remington secured an average of four new patents each week. Inventors were welcomed into Philo Remingtons home, where they would present their ideas. If Philo approved, Remingtons armory would assist in patenting and producing the device. Meanwhile, the company continued to innovate in the firearms industry. It introduced the James P. Lee military rifle, for example, a type of boltaction gun that was followed by more advanced Remington models. Remington also developed a rapidfire naval gun, one of the earliest precursors to the modern machine gun, and a popular doublebarreled shotgun. Among other unique novelties was Remingtons gun cane, a gun that looked like a walking stick, and a portable gun designed to project 200 yards of lifeline to the upper floors of burning buildings.

By the mid1880s Remington had established itself as a pillar of American ingenuity. Unfortunately, the Remington brotherss (Samuel had died in 1882) strategy of diversification had failed to bear fruit and the company was financially troubled. Problems were exacerbated by untimely setbacks, such as the infamous Chicago fire of 1874, which destroyed Remingtons sewing machine company. Remington went bankrupt in 1886 and was bought out in 1888 by a private investor who was also a Remington salesman. The town of Ilion was stunned as the Remington family endured its darkest hour. Philo died in 1889, but Eliphalet III lived until 1924. Although he was removed from the companys operations, Eliphalet lived to see the resurgence of E. Remington and Sons as the Remington Arms Company. As the companys performance continued to wane during the 1890s, the new owners shed Remingtons nonperforming operations, including its longrunning farm implements business. Nevertheless, Remingtons legacy of innovation continued. It was particularly recognized for its inventions related to the bicycle and the typewriter.

Although Remington experienced financial problems, the company never lost its reputation as the inventor and producer of some of the finest firearms in the world. While Remington became a major player in the northeastern U.S. industrial community, its firearms helped to tame the American West. In fact, many of Remingtons rifles and revolvers achieved legendary status. Wild Bill Hickock, for example, was known for carrying a Remington doublebarreled Derringer pistol in his vest pocket. Likewise, infamous bank robber Frank James and renowned riverboat gambler Bat Masterson both publicly endorsed Remington firearms in newspaper advertisements. Remingtons role in the settling of the country would be recounted endlessly in the Hollywood westerns of the 20th century.

Remingtons fortunes began to improve following a government order in 1898 for 100,000 guns during the SpanishAmerican War. As its firearms business healed, the company bailed out of less successful endeavors, including its large bicycle operation. It kept its typewriter division, the Remington Standard Typewriter Company (renamed Remington Typewriter Company in 1903)In 1927 it folded that company into an affiliated office equipment company called Remington Rand, Inc. Sales were again buoyed with the onset of World War I, first by orders from English and French governments and later by the United States when it finally entered the conflict. During World War I Remington spent about $1 million dollars on new land, buildings, and equipment necessary to meet ballooning demand. After the United States entered the War in 1917, Remingtons work force swelled from about 900 to more than 11,000. That figure eventually climbed as high as 15,000, many of whom were women. Daily output reached a record 3,000 rifles daily.

Remington was better prepared to deal with the postwar sales slide following World War I than it had been after previous conflicts. Specifically, Remington introduced its first cash register in 1918. Sales of the patented device were swift during most of the 1920s. But even that business slumped following the Great Depression. Remington sold the operation to National Cash Register Company in 1931 in an effort to buoy lagging gun sales. By the early 1930s Remington employed only 300 workers at its core Ilion plant. In need of a facelift, Remington sold a major interest to E.I. du Pont de Nemours & Company in 1933. Under Du Ponts direction, Remington tore down several unneeded buildings and refurbished some of its aging facilitates. By the late 1930s Remington was wellpositioned for the impending World War II production boom.

Du Ponts interest in Remington was both welltimed and appropriate. Founded in 1802, the company had started as a manufacturer of gunpowder and explosives. By the early 1900s Du Pont controlled the lions share of the U.S. gunpowder market. Because Remington had augmented its firearms operations with extensive munitions manufacturing, the companies complemented one another. The partnership was particularly beneficial during World War II, when demand for both gunpowder and firearms soared. Remington again shifted into overdrive during that War, hiring more than 9,000 workers to produce its renowned Springfield rifle. The U.S. government accepted delivery from Remington of more than one million rifles during the early 1940s. Remingtons factories ran 24 hours each day, seven days per week. The company celebrated the sale of its twomillionth rifle in 1942.

Following the war, Remington again focused on developing and producing firearms for sport. Its payroll was quickly reduced to about 1,500 workers and business was expectedly sluggish. To boost sales from its core firearms and munitions segments, Remington diversified into new arenas. Notable was its entrance into the industrial tool field. Remington developed and began manufacturing a Cartridgepowered Stud Driver, a device that fired stud fasteners into various structural materials. The model 450, as it was labeled, used cartridges similar to bullet cartridges. The product enjoyed success during the massive postwar housing and construction boom.

Remington continued to glean profits from military contracts and to sell its sporting rifles and shotguns during the mid1900s. In addition, it branched out into a number of new markets. It continued to produce sewing machines and office equipment through its affiliation with RemingtonRand, for example, although that unit was eventually sold. Remington began producing goods ranging from hunting knives and mens accessories (such as Remington shavers) to household utensils and tools. As its offerings and sales expanded, Remingtons manufacturing infrastructure extended throughout the United States, with both corporate and governmentowned plants spreading to Delaware, Connecticut, Arkansas, Ohio, and Oklahoma, among other places.

By 1980, Remington was generating approximately $300 million in sales, most of which was attributable to its firearms and munitions divisions. When Du Pont completed its purchase of Remington Arms in 1980 as part of its strategy to diversify out of its core chemical business, which was suffering from a savage petrochemical industry downturn, however, the investment proved a big disappointment. Remington experienced major setbacks during the early and mid1980s, especially in the face of strong foreign competition. Lowcost gunmakers, particularly in emerging Asian economies, inundated U.S. markets with inexpensive firearms. At the same time, Remingtons strongest demographic market segment, midwestern farmers, fell on hard times.

By 1986, Remingtons annual revenues had plummeted to a discouraging $200 million. Distressed by the failure of the division, Du Pont initiated a reorganization at Remington that was designed to streamline operations, improve research and development, and ultimately improve profitability. Du Pont closed some of Remingtons facilities, among other costcutting measures, and made plans to broaden Remingtons product line. Items introduced during 1986 included a line of hunting apparel and a hightech deer rifles made with kevlar (a lightweight synthetic material that is five times stronger than steel). Providing the foundation for those innovations were proven Du Pont performers, including: the Model 700 line of hunting rifles; the XP100 pistols, which were considered among the most accurate in the world; and popular shotgun models 1187,1100, and 870.

During the late 1980s and early 1990s, Remingtons financial performance improved significantly, largely as a result of successful product line extensions and new introductions. By 1992, in fact, Remington had nearly doubled its sales over 1986 levels to about $400 million annually. In 1993, Du Pont announced that it had reached an agreement to sell Remington to leveragedbuyout specialist Clayton, Dubilier & Rice, a private investment group. Remington enthusiasts were fearful that Remingtons legacy of quality and innovation might be trammeled by the private investment group. Those concerns were allayed shortly after the new owner announced its longterm plans for Remington. For example, under the direction of Remingtons new chief executive, Tommy Milner, Remington planned to open a new research and development center in Kentucky to be staffed with 60 employees. Remington also announced its intent to consolidate operations, lower operating costs, and to more actively support legislation related to gunowners and hunters rights.

Further Reading

James, Frank W., Remington Answers Shooters Needs, Shooting Industry, October 1991, p. 18.

Schulz, Warren E., Ilion The Town Remington Made, Hicksville, N.Y.: Exposition Press, 1977.

Shaw, Donna, Legendary Remington Gunmaker Sold to Manhattan Investment Firm, KnightRidder/Tribune Business News, October 21, 1993, p. 102.

Slutsker, Gary, The Name Game, Forbes, December 15, 1986, p. 187.

Sundra, Jon R., Following a Year Under New Ownership, Remington Proves to be in Good Hands, Shooting Industry, January 1995, p. 20.

Dave Mote

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